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About Fuel Up to Play 60
What It Is
Fuel Up to Play 60, a school wellness program from the National Dairy Council, the Southeast Dairy Association and the NFL, is helping to make wellness part of the game plan in more than 12,000 schools across the country. The program is funded with an initial private sector financial commitment of $250 million over five years by America's Dairy Farmers.
Fuel Up to Play 60 supports national recommended standards for nutrition and physical education/physical activity to build healthier bodies. The program also helps schools meet their wellness goals - complementing existing wellness efforts and a coordinated school health approach.
How It Works
Targeting grades 4-10, the free program encourages students and school administrators to make real changes by implementing school-wide healthy eating and physical activity "plays" - strategies that help students "fuel up" with nutrient-rich foods that health experts agree Americans need to eat more often - low-fat and fat-free milk or milk products, fruits, vegetables and whole grains, and "get up and play" for at least 60 minutes every day.
Schools have access to online resources and a school wellness kit, which includes the following components to educate participants and generate program awareness and excitement:
- Quick Start Guide - a quick-reference guide with key information and tools, including an introductory DVD, informational one-pagers on rewards and resources, and a template timeline.
- "Six Key Steps to Fuel Up to Play 60" Folders for Participating Adults - audience-specific information to provide to program supporters.
- "Six Key Steps to Fuel Up to Play 60" Folders for Students - a simple overview of the program for youth.
- In-School Collateral Materials with generic NFL and NFL Club customized promotional items, including decals, posters and banners, as well as Fuel Up to Play 60 stickers.
Why It's Important
In addition to its wellness component, Fuel Up to Play 60 also has academic benefits. A growing body of evidence indicates that obesity, physical inactivity and poor nutrition are associated with lower levels of school achievement. Through positive changes in the healthy eating and physical activity environment in schools, Fuel Up to Play 60 provides the opportunity to help students become more focused, engaged and higher-achieving.
Click here to read our pledge to end childhood obesity in one generation - made along with supporting health and nutrition organizations, including Action for Healthy Kids, American Academy of Family Physicians, American Academy of Pediatrics, American Dietetic Association, National Hispanic Medical Association, National Medical Association and School Nutrition Association.
How To Enroll
Get in the game and enroll in Fuel Up to Play 60 by visiting
www.fueluptoplay60.com.
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